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| TWITTER AND PREMIER
SUBSCRIPTIONS |
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Social media is a great
way to communicate. Join Pam Golding
Properties official twitter site and keep in touch
with the latest news.
Take out or renew your magazine subscriptions
right here. All our magazines have an association
with the Pam Golding Properties ‘Superbrand’.
In May...
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Twitter
- join, facts and featured article - Follow
Twitter with Pam Golding Properties |
| 2. |
SMS
34440 On Show has now gone
national - get showday information via your
cellphone today |
| 4. |
Magazine
subscriptions for your leisure
time |
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Interesting facts about
Social Media |
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In 2010 Gen Y
will outnumber Baby Boomers.
96% of them have joined a social
network. |
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1 out of 8 couples
married in the US last year
met via social media. |
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If Facebook was
a country it would be the world’s
fourth largest between the United
States and Indonesia. |
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The fastest growing
segment on Facebook is 55-65
year-old females. |
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80% of Twitter
usage is on mobile devices people
update anywhere, anytime. |
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The second largest
search engine in the world is
YouTube. |
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There are over
200,000,000 blogs — 54%
of bloggers post content or
tweet daily. |
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25% of search
results for the World’s
Top 20 largest brands are links
to user-generated content. |
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78% of consumers trust peer
recommendations. |
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In the near future
we will no longer search for
products and services they will
find us via social media. |
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More than 1.5
million pieces of content are
shared on Facebook daily. |
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As featured on twitter |
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All latest commentary on the property
industry by Stuart Murray, Editor
of IP magazine:
Is the
Economy Coming or Going?
The South African economy seems to be on a sustainable recovery path from the recession. Interest rates are at their lowest for decades and inflation is under control. According to Stats SA, April inflation dropped to 4,8% year on year from 5,1% y/y in March. Monthly consumer prices slowed to 0,2% in April from 0,8% in March.
However, we still have to feel the effects of the upcoming administered price increases such as Electricity tariffs, municipal rates and charges and fuel prices. But just as worrying is the current flood of wage demands and awards, most considerably higher than inflation.
They amount to economic suicide.
Inflation is expected to turn upwards from the final quarter of this year, but this is unlikely to influence interest rate decisions by the SA Reserve Bank’s monetary policy committee meeting on July 22. |
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We could nevertheless benefit from lower interest rates ( they would certainly help improve the residential property market further), but these are being kept high by the excessive labour demands and by excessive tax increases. Stricter public sector governance and more realistic demands from labour movements would help. Some analysts believe that prime rate could have been lowered to 7%-8% instead of the 10% we seem stuck with.
Now we are facing Euro-contagion, causing markets to slump and once again raising fears of yet another global financial crisis.. On the other hand, we might as well just sit tight and let it blow over. After all, we are the richest endowed non-energy commodity producer in the world. We should remember this more often.
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Back to Top |
| VIEW
ALL SHOW HOUSES IN AN AREA WITH ONE SMS |
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Innovative,
cutting-edge technology, combined
with custom-designed digital systems
has made viewing homes to purchase
on show days a stress-free, easy process
for buyers, says Pam Golding Properties
(PGP).
Launch of 34440
The PGP group recently launched an
industry first with 'sms 34440' –
whereby all the information on houses
on show in an area can be sent straight
to your cell phone, instantly. This
service to buyers has rolled out nationally.
User-Friendly Search
Says Dr Andrew Golding, CE of the
Pam Golding Property group: “This
new innovation means that home buyers
can considerably streamline the process
of searching for a home in a user-friendly
way, ultimately saving time while
providing all the information one
needs in order to make a sound purchase
decision.
Great for
Planning
Today's buyers want instant, easy
access to information and that is
what we are providing - a simple and
effective way that helps one select
and plan ahead of time, which properties
to view on show days."
How to use |
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"All you have to do," says Cheridan
Inglis, group new media manager for PGP,
"is sms the word 'Show' followed by
the name of your chosen area (eg 'Show Claremont')
to 34440 to receive all the information
about our show homes in that area directly
to your cell phone. Naturally your phone
needs to be enabled for internet access."
How it works
The number of houses on show does vary from
area to area, and these are the properties
selected by PGP as being the most relevant
homes to be on show each Sunday. The information
regarding houses on show each weekend is
uploaded directly from PGP’s bespoke
live property database and client management
system, Alchemy, from Monday morning right
through to Sunday, providing buyers with
access to these show house information at
any time.
Instant Connection
to Agent
Says Inglis: "Interested buyers will
be able to view photographs of the property
together with a description, including number
of bedrooms and bathrooms, selling price,
and so on. And they will be able to click
to call, email or sms the agent marketing
that particular property directly from their
cell phone.
Make Arrangements
"They can then make arrangements to
view the property – either on the
show day or at another pre-arranged time
if required. Alternatively, if they are
already driving around an area on show day,
by simply sms'ing Show ‘area’
to 34440 they then have instant access to
information on all the homes on show.
This means that buyers have several
convenient and easy options in terms of
viewing homes to buy in an area, or in any
number of areas that are of interest to
them, 24/7.
| "Convenience for our
clients is key - and this innovation
dramatically reduces the time it takes
for interested buyers to obtain information
about residential properties on show
and plan their Sunday viewing well
in advance, from anywhere in South
Africa, 24/7," adds Inglis. |
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Back to Top |
| IP Magazine |
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Stuart Murray, Editor of IP (Intellectual
Property) magazine, is co-founder
and former editor and CEO of Finance
Week Magazine.
IP magazine offers in-depth information,
knowledge and insight into all aspects
of the property market. |
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| Prestige Property Collection
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Properties of Distinction best describes
this delightful collection of mansions
beautifully laid out in a glossy brochure.
Only South Africa’s most beautiful
locations and properties with outstanding
features and detailed finishing’s
fit for royalty and Captains of Industry
make it into this brochure . |
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| Private Edition magazine |
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In the world of opulence ,celebrities,
delectable restaurants and 5-star
hotels, this magazine fits like a
diamond studded glove.
Full of articles and interviews with
celebrities and CEO’s, plus
food reviews and pictures of who’s
who in the places to be seen at.
For all this and much more... |
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Pam Golding Property
Group Head Office:
Monterey, 12-14 Klaassens Road, Bishopscourt, Cape Town,
7708.
South Africa
www.pamgolding.co.za |
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