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Pricing your home to sell
Your home should never become stale. It is not possible to correctly price a home without first
determining it's value.
Your Pam Golding Properties agent will recommend a marketing
price, which is established by doing a Comparative Market
Analysis of similar homes sold recently in your area.
Remember the Purchaser in the market place will determine
the value! Only he knows what he is prepared to pay.
EVERY PROPERTY HAS MORE THAN 1 PRICE
- What you the Seller thinks its worth.
- What the agent values it at:- The Comparative Market Analysis.
- What the buyer is prepared to offer.
- The final settlement price.
PLEASE BEWARE OF OVER VALUATION! IT CAN DAMAGE THE SALE BECAUSE:
- It loses prospective buyers
- It eliminates offers
- It reduces the agents efforts
- It reduces the agents enthusiasm
- It limits financing
- It is used as a bouncer
- It eventually means a lower price
A house listed within 10% of the market value takes 30 days
to sell
A house listed within 20% of the market value takes 60 - 90
days to sell
A house listed at more than 20% higher than the market value
takes more than 100 days to sell
PRICING GUIDELINES --- WHAT IS THE MARKET VALUE OF YOUR PROPERTY?
- What you paid for your home has nothing to do with its
present value.
- What you need to purchase a new home doesn't determine
its value.
- The price you would like to achieve for your home doesn't
control the asking price.
- The value other agents put on your property is not always
accurate.
- What I say your home is worth need not necessarily be
correct.
- What a valuator says your home is worth doesn't determine
the price in the market.
- The current market determines the value of your property.
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